More Bob In Print
Here are some of the articles and publications where Bob Burdenski has been quoted over the years. 

Bob In CASE Currents:
Five Annual Giving Strategies For Today

Annual giving remains a foundation of the development program, but best practices are changing fast.  Read Bob's quotes in CASE Currents about evolving strategies for annual giving. (Oct. 2010)
Download a pdf copy of the article


Bob In the Chronicle:
Are Improved Rankings A
Motivation For Giving?
Helping the university's rankings may be motivating to some, but is it off-putting to others?  (Sept. 2010) 
Download a pdf copy of the article


Bob Contributes Annual Giving Chapter
To Independent Schools Marketing Book

The book, edited by David Willows of the International School of Brussels, emphasizes marketing strategies for international independent schools.


Bob Contributes To New CASE
Higher Ed Marketing Book

The Real U, Lipman Hearne president Rob Moore's new comprehensive book on marketing for higher education, includes a section from Bob about your annual giving brand.


Bob In the Chronicle:
Five Schools Inspiring Alumni Giving
And How They're Doing It
A reminder that you need to keep thinking creatively and not just console yourself that you're not any "more worse" than anybody else.  (Feb. 2010) 
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Bob In USA Today:
Smart-Thinking
Senior Gift Programs
Are Stopping All The "Stuff"

Read Bob's quote in USA Today about
evolving ideas for unrestricted senior gifts.
Go To The USA Today Article


Link to the USA Today article

Bob In the Chronicle:
"Yes We Can" Email Fundraising
Strategies Begin to Take Hold
The Obama election campaign helps to accelerate the advance of online appeals  (April, 2009) 
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